Doing business online through digital marketing will never meet the word finished. All digital marketing processes will continue to run such as content management, marketing management, cost management, financial management, to product supply.
But on the other hand, an e-commerce business using a digital marketing strategy gives you the flexibility to work anywhere. However, you must continue to update digital marketing content such as online catalog updates, social media content, engagement with customers, and so on. Therefore, you must continue to monitor the flow of business with a digital marketing strategy.
Fortunately, now monitoring digital marketing strategies is easier because there are many applications that support your digital marketing strategy. Various mobile applications are available to help us monitor the progress of our digital marketing strategy. The following are mandatory digital marketing applications for online store owners.
1. WANELO
![](https://marvio.co/wp-content/uploads/2022/08/Wanelo_logo-1024x162.png)
This application is like a mall that accommodates various products from various stores. Wanelo is an abbreviation of want, need, and love which is an application from Deena Varshavkaaya based in San Francisco, America. Currently the Wanelo application has accommodated more than 12 million products from various online stores. The features offered by this application can support your digital marketing strategy well.
In support of your digital marketing strategy, this mobile application collects all product-related feeds in one place. This will make it easier for you to promote your store and products.
2. Google Analytics
![](https://marvio.co/wp-content/uploads/2022/08/Logo_Google_Analytics-1024x352.png)
Google Analytics is an application to monitor your website traffic. To make it easier for you to run a digital marketing strategy, Google Analytics is available in the form of a mobile application. This application will make it easier for us to track various things related to the progress of your digital marketing strategy such as traffic, keywords used, reach and so on.
3. Facebook Business Page Manager
![](https://marvio.co/wp-content/uploads/2022/08/facebook-business-manager-1024x576.jpg)
Currently Facebook is a platform that is often used in various digital marketing strategies. Facebook Business Page Manager will assist you in obtaining and managing insights, leads, and other data that can be used to maximize ad campaigns in your digital marketing. In addition, various other features will make it easier for you to maximize all digital marketing campaigns through your Facebook Ads.
4. Hootsuite
![](https://marvio.co/wp-content/uploads/2022/08/Hootsuite_logo.png)
You may have multiple channels for your business on different social media. Businesses that have profiles on various social media will provide more opportunities to connect with a wider range of potential customers. This is very important to apply in your digital marketing strategy. For that, Hootsuite will help you manage the various social media you have in one dashboard.
5. Buffer
![](https://marvio.co/wp-content/uploads/2022/08/buffer-logo_2x.png)
Sometimes in managing social media content we often clash with other jobs. So the content becomes too late to be updated even though content updates are very important in the success of your digital marketing strategy. Buffer is a mobile application that is needed if social media content is to be kept up to date. You can schedule content to be uploaded on social media easily. Just select the date, day, and time you want and Buffer will post content on social media for you.
6. IFTTT
![](https://marvio.co/wp-content/uploads/2022/08/IFTTT-Logo.png)
This application is an abbreviation of “If This Then That.” The IFTT application can help you to synchronize your routine digital marketing activities, so you can reduce excessive work in carrying out various things related to the digital marketing that you run. This application provides a variety of recipes that will help maximize digital marketing campaigns.
For example, we can create a digital marketing recipe where if you post content on Facebook, your Twitter account will automatically post the same thing. There are various recipes that you can choose or create using this application.
7. Mention
In carrying out a digital marketing strategy, of course you have to monitor your competition. Mentions can help you monitor your competitors’ websites and online stores. This application can monitor various engagements such as conversations from various sources, both social media, websites, and so on, analyze them and provide reports directly to your gadget. In this mobile application, you can search for the keywords or brands you want and Mention will monitor them in real time. Mentions will also provide notifications when someone uses the keywords you choose. This of course will help you to rise to trending topics and track various conversations on digital media that talk about your brand.
8. Mailchimp
A good digital marketing strategy always uses various platforms to connect with customers. Mailchimp is an email automation application that is very useful for staying connected with customers. Mailchimp provides a variety of interesting features that can be used in your digital marketing, such as features for email marketing optimization, various campaign options, to integration with various other applications that are certainly useful for making your digital marketing successful.
9. Mint
Mint is a very useful app for keeping track of your financial activities. This will be very useful for calculating various expenses and income from the digital marketing strategy that you are running. This application will record all expense data from your credit cards, savings, and checks. This application will also record your income, payment due date, and transactions that occur on your deposit.
10. Expensify
![](https://marvio.co/wp-content/uploads/2022/08/expensify-1024x683.jpg)
When running a digital marketing strategy, of course there will be various expenses. This application will help you to classify and organize these various documents so that your desk does not need to be filled with these documents. You can scan documents for all bills, receipts, and receipts by taking pictures with the camera. Upload the data then this application will help you to organize the various data in your financial statements.
Those are some applications that can help you do digital marketing. We hope this helps!
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